Don Ritzen

Don is a seasoned expert in startup investments. He guides entrepreneurs and families, including the next generation, seeking to invest a portion of their wealth in impactful ventures. He focuses on startup investments and assists clients with limited experience who require support in starting or enhancing their investment portfolios.

Don gained his investment experience co-founding Rockstart, an early-stage accelerator-VC who focuses on start-ups in energy, agrifood, and emerging tech. At Rockstart, Don screened thousands of companies and, together with a team of 50 people, built a Portfolio of 250 early-stage investments, which are worth EUR 1,3 billion today.

Don brings a unique perspective by drawing on his experience of interacting with hundreds of angels and co-investing with them in Rockstart financing rounds. As a result, he guides clients through the early stages of angel investing and prepares them for potential pitfalls. Coaching services can be tailored to the client's needs and may include one-on-one coaching, a customized boot camp, periodic sounding boards, or inspiring keynote speeches.

Don's primary approach is to offer "Venture-as-a-service," which involves helping families and angel investors start from the ground up, making their first investments, and building an impact portfolio of startups.

He believes people achieve remarkable results when working towards a shared, inspiring goal. By joining We Are Impact Collective, Don feels part of a new "sustainability" tribe. 

Don dreams of creating a movement to stop the climate crisis. Dan called his new start-up because he believes behavior change can save the planet.


“The pessimist sees difficulty in every opportunity. The optimist sees opportunity in every difficulty”

Winston Churchill

My expertise

Team assessment
Quick scans for investors
Impact funds follow-up
Impact investing due diligence
Pitch creation
Circular Business Model Training
Collaboration as a team
Venture inspiration & exploration
Purpose and road map to venture
Venture quick scans
Venture due diligence: impact, business plan, personal match, team
Venture portfolio building
Venture mindset
Topic trend inspiration
In-between person for philanthropy, venture, impact funds
Quick scans of venture, impact opportunities
Discovery

More from

Don Ritzen

Cases

referentie cases

Rockstart

Don is responsible for the first fundraising of Rockstart's initial web&mobile funds, including selecting and leading deals in companies like 3D Hubs (Exit USD 330 million to NYSE: PRLB), Dan.com (USD 71.4 million Exit to NYSE: GDDY) and iClinic (Exit €27.9M to NASDAQ: AFYA). Additionally, he founded and led Rockstart's corporate practice, launching customized programs and competitions for renowned companies such as Philips, Sony, and Shell. Don guided Rockstart's successful expansion to Latin America, generating significant regional growth. He was part of the selection committee for the Energy, Agrifood, Digital Health, and AI programs, where he screened thousands of pitches and companies.

Pastbook

Don coached Stefano Cutello, the founder and CEO of Pastbook, for the past decade. Don guided photo products company Pastbook from identifying product-market fit to securing the first seed round of funding, developing growth strategies, managing pivots, and CEO succession. When Pastbook joined Rockstart, Pastbook’s customer base grew from a few hundred customers to millions worldwide.

Shift

Don left Rockstart to focus on Shift, a project addressing climate change. Over 18 months, he conducted extensive research on the subject, reviewing climate reports, and exploring behavioral psychology, sociology, and ecology. Don designed the mission, vision, brand, and strategy for Shift to engage millions of people in the fight against climate change. The project began small, with Don and his team spending 2022 designing a 12-week program. They then recruited the first 100 participants, who reduced their carbon footprint by 25% in three months. Don and his team are still building and expanding Shift, with the ultimate goal of making it a widely recognized initiative that drives significant progress toward addressing climate change.

ABN Amro

Don coached several entrepreneurs in the Digital Assets department of the Innovation Group (ABN Amro). His guidance focused on several key areas: personal development, go-to-market strategy, business model, and internal processes. In addition, Don also provided coaching to the portfolio manager, offering insights on assessing and building the department's portfolio.

Forward Inc

Shortly after their inception, Don was introduced to Laura and Diederick, two of the founders of Forward Inc. The duo approached him seeking guidance on professionalizing their approach and improving the internal organization. Through several in-depth conversations and offsite sessions, Don provided his expertise and helped the Forward team to create a more cohesive and aligned team and an improved way of working. He also assisted them in redesigning and optimizing their scouting, selection, and acceleration process.

Kokeroo

Don provided valuable assistance to the founder and CEO of Kokeroo, helping them to reevaluate their market approach, proposition, and business model. Through his guidance, Kokeroo shifted its focus from an overcrowded segment (last-mile delivery in Europe) to a blue ocean market (B2B parts delivery to India).

HAVEP

From a fragmented brand that lacked unique strength in the market, Els has positioned workwear brand Havep as a sustainable leader, a purpose-driven brand. By reinforcing the brand’s already existing sustainable DNA and introducing innovations, HAVEP established a strong position that attracted new customers.

Rockstart

Don is responsible for the first fundraising of Rockstart's initial web&mobile funds, including selecting and leading deals in companies like 3D Hubs (Exit USD 330 million to NYSE: PRLB), Dan.com (USD 71.4 million Exit to NYSE: GDDY) and iClinic (Exit €27.9M to NASDAQ: AFYA). Additionally, he founded and led Rockstart's corporate practice, launching customized programs and competitions for renowned companies such as Philips, Sony, and Shell. Don guided Rockstart's successful expansion to Latin America, generating significant regional growth. He was part of the selection committee for the Energy, Agrifood, Digital Health, and AI programs, where he screened thousands of pitches and companies.

Volvo Cars Benelux

Stefaan partnered with Volvo to embark on a journey to the future, utilizing foresight and trend-watching tools and techniques. The objective was to envision and develop a set of future scenarios for car retail that would anticipate sustainable mobility perspectives.

VP Capital

Astrid provided coaching and support to the VP Capital family office, helping them with various subjects such as impact investing, sustainability transformation of heritage portfolio companies, philanthropy strategy, and ESG due diligence. Furthermore, Astrid helped VP Capital to attain Bcorp and SBTi status and advocated for impact investing in the Family Wealth world. Astrid committed to data readiness and compliance, engaging the team and portfolio companies in the journey towards sustainability and impact, creating strategic pillars and KPI models, managing public reputation, and facilitating communication with family members and external stakeholders. She also organized community events with HNW owners and portfolio companies, striving to transform wealth owners and existing companies into frontrunners in carbon reduction, circularity, regenerative practices, and inclusivity.

Impact Factory

Jan led the concept development for a circular hub, which involved repurposing a blackfield site into a thriving center for impact entrepreneurship. This initiative aligned the goals of both the city of Mechelen and the project developer. As part of his role, Jan developed a robust business model for the exploitation of the hub, strategies for market positioning and securing funding and financing.

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